10K Scoops Jacksonville 2025 Recap: James Weldon Johnson Park

Jacksonville knows how to turn an ordinary weekday into something special. Our final 10,000 Scoop Challenge of the season was the perfect way to close out our season!

On September 24, we teamed up with Mayfield Dairy Farms to serve 10,000 free scoops of Original Moose Tracks in the heart of downtown at James Weldon Johnson Park. In less than four hours, the city helped us reach our goal—10,000 scoops served and $10,000 donated to The Salvation Army of Northeast Florida.

The park was buzzing with energy all afternoon as coworkers, families, and friends lined up to join in the fun. We also had a few familiar faces from Action News Jax, First Coast News, and local influencers who jumped behind the counter to help scoop for a cause.

It was the perfect mix of sunshine, community, and ice cream to wrap up an incredible season!

Relive the highlights in our Flickr album.