About Moose Tracks Ice Cream

What is Moose Tracks? We began with Original Moose Tracks, the magical combination of vanilla ice cream, peanut butter cups, and famous Moose Tracks Fudge. It’s the flavor that started the Moose Tracks phenomenon, and has grown into a family of top-selling flavors across the nation. The Moose Tracks brand has expanded into many delicious flavors featuring our signature Moose Tracks Fudge.

Where it all began…

Moose Tracks began in Michigan and then swept the country in the mid-90s and continues today as one of the most recognized and popular licensed ice cream flavors in the United States. Learn more about the history of Moose Tracks by clicking the button below.

Our History

About Denali Flavors

Moose Tracks is a brand of licensed flavors owned by Denali Flavors.  Established in the 1990s, Denali Flavors first launched its signature flavor, Original Moose Tracks. Since then, many new Moose Tracks flavors and other classic flavors have been developed. Today, Denali Flavors is the leading developer and marketer of innovative licensed ice cream flavors.


Tracks, the Moose Tracks Mascot

Our beloved mascot, Tracks the Moose, is the ambassador and face of the Moose Tracks brand – quite literally! His face can be found on every carton of Moose Tracks and he travels all around the country handing out Moose Tracks ice cream at our summer events. Don’t be shy when you see him, he loves to give high fives and take pictures!