Annapolis, we’re dropping anchor! ⚓🍦

The 10,000 Scoop Challenge is making its final stop of the 2026 tour, and we couldn’t imagine a sweeter place to wrap things up than Annapolis.

Join us on Wednesday, August 5, from 11 a.m. to 3 p.m. at The People’s Park for an afternoon filled with free ice cream, community fun, and plenty of opportunities to give back. Whether you’re a longtime Moose Tracks fan or simply looking for a reason to enjoy a scoop on a summer day, we’d love to see you there.

Together with our friends at Turkey Hill, we’ll be serving 10,000 FREE scoops of Turkey Hill Original Moose Tracks ice cream and aiming to raise $20,000 for an incredible organization in support of clean water initiatives and local conservation rights right in Annapolis: Alliance for the Chesapeake Bay.

What is the 10,000 Scoop Challenge?

Picture this: 10,000 scoops. Four hours. One very ambitious goal.

For each scoop of ice cream served, Moose Tracks and Turkey Hill will each donate $1 with the goal of reaching 10,000 scoops and raising $20,000 for Alliance for the Chesapeake Bay in just four hours!

That means every cone, cup, and “just one more scoop” brings us closer to a $20,000 donation. So don’t be shy about getting back in line for seconds, thirds, or even fourths. We came prepared! 😉

Why Alliance for the Chesapeake Bay?

Alliance for the Chesapeake Bay is dedicated to protecting and restoring the Chesapeake Bay and the lands, rivers, and communities connected to it. Through environmental education, conservation efforts, and community partnerships, the organization inspires people to take meaningful action for healthier waterways.

Their commitment to preserving the Chesapeake Bay makes them a natural partner for our Annapolis event. Together, we can celebrate the community while supporting efforts that help keep this beloved local resource healthy for generations to come.

Why Annapolis?

Known as America’s Sailing Capital, Annapolis combines waterfront charm, rich history, and a welcoming community spirit. It’s the perfect place to enjoy a scoop, spend time with friends and family, and support a meaningful cause.

While you’re in town, be sure to check out a few local highlights:

• City Dock – The heart of downtown Annapolis, filled with boats, waterfront views, shops, and restaurants.
• United States Naval Academy – One of the city’s most iconic landmarks, featuring beautiful grounds and fascinating history.
• Historic Downtown Annapolis – Wander along charming brick-lined streets packed with local boutiques, cafés, and colorful architecture.
• Ego Alley – Find a spot along the waterfront and watch the boats cruise through one of Annapolis’ most recognizable waterways.
• The Annapolis Waterfront – The perfect place to enjoy scenic views, local seafood, and a summer afternoon by the water.

What to Expect at the 10K Scoops Annapolis Event

🎶 Live, family-friendly entertainment

😎 Special guests, including local media personalities, community leaders, sports mascots, and more

📸 Plenty of photo-worthy moments

🍦 10,000 FREE scoops of Turkey Hill Original Moose Tracks ice cream

🤝 Opportunities to learn more about Alliance for the Chesapeake Bay and its work to protect the Chesapeake Bay

For event updates and additional details, be sure to visit our Facebook event page.

Bring your crew, bring your sweet tooth, and help us finish this year’s 10,000 Scoop Challenge on a high note.

Follow us on Instagram, Facebook, and TikTok for behind-the-scenes fun, event highlights, and plenty of scooping action.

We’ll see you in Annapolis! 🎉🍦

Milwaukee brought the energy for stop #3 of the 10,000 Scoop Challenge tour!

On Thursday, July 16, we took over Pere Marquette Park with our friends at Kemps for an afternoon full of free ice cream, familiar faces, and community spirit. Together, we handed out loads of FREE Kemps Original Moose Tracks Ice Cream and raised $10,000 for Hunger Task Force.

Despite a little hiccup with the weather, the community showed up in a big way and none of it would’ve been possible without our amazing partners.

We had a great turnout and welcomed some very special celebrity scoopers, including local influencers, radio personalities, representatives from the Milwaukee fire and police departments, news teams from WITI-TV/FOX and even the Mayor of Milwaukee, Mayor Cavalier Johnson! With all the special attendees, this 10,000 Scoop Challenge was truly one to remember.

From cones and photos to visits with Tracks the Moose, there were plenty of moments worth remembering. Share your photos with us and use #10KScoops so we can see how you enjoyed the day!

📸 See more sweet moments from Milwaukee on our Flickr!

Milwaukee, grab your spoons. We’re headed your way! 🍦

The 10,000 Scoop Challenge is rolling into downtown MKE, and we can’t wait to spend the day serving scoops, making memories, and giving back alongside the Milwaukee community.

Join us on Thursday, July 16, from 11 a.m. to 3 p.m. at Pere Marquette Park for free ice cream, family-friendly fun, and a chance to make a meaningful difference, one scoop at a time.

We’re teaming up with our friends at Kemps to serve 10,000 FREE scoops of Kemps Original Moose Tracks ice cream while supporting an incredible local organization: Hunger Task Force.

What is the 10,000 Scoop Challenge?

It’s simple: You show up hungry, and we’ll do the scooping.

Our goal is to serve 10,000 scoops in just four hours. For every scoop of Kemps Original Moose Tracks ice cream we hand out, we’ll donate $1 to Hunger Task Force.

That means every cone, cup, and “I’ll have another!” brings us one step closer to a $10,000 donation supporting hunger-relief efforts throughout Milwaukee.

Go ahead and get back in line for seconds, thirds, or even fifths. We’re not keeping track!

Why Hunger Task Force?

Hunger Task Force is Milwaukee’s free and local food bank and Wisconsin’s leading anti-hunger organization. Through food distribution, community programs, advocacy, and education, the organization works to ensure children, families, seniors, and individuals have access to healthy and nutritious food.

Its commitment to serving the Milwaukee community reflects everything the 10,000 Scoop Challenge is about: bringing people together, creating moments of joy, and making a meaningful local impact.

Why Milwaukee?

From beautiful lakefront views and lively festivals to incredible food and welcoming neighborhoods, Milwaukee was practically made for getting friends and families together. That community spirit makes Milwaukee the perfect place for an afternoon centered around ice cream, connection, and giving back.

While you’re in town, be sure to check out a few local highlights:

• Milwaukee RiverWalk – Take a stroll along the river and enjoy public art, restaurants, and scenic downtown views.
• Veterans Park – Relax by the lakefront and soak up the summer sunshine.
• Milwaukee Art Museum – Explore stunning exhibits and one of the city’s most recognizable architectural landmarks.
• Historic Third Ward – Browse local boutiques, cafés, restaurants, and one-of-a-kind shops.
• American Family Field – Catch a Brewers game and keep the Milwaukee fun going after your scoops.

What to Expect at the 10K Scoops Milwaukee Event

🎶 Live, family-friendly entertainment

😎 Special guests, including local media personalities, community leaders, sports mascots, and more

📸 Plenty of fun and interactive photo opportunities

🍦 10,000 FREE scoops of Kemps Original Moose Tracks ice cream

🤝 Opportunities to learn more about Hunger Task Force and its work throughout the Milwaukee community

Bring your friends, bring your family, and most importantly, bring your appetite. Together, we’ll turn scoops into support and make this one of Milwaukee’s sweetest summer afternoons.

Follow us on Instagram, Facebook, and TikTok for event highlights.

We’ll see you at Pere Marquette Park! 🎉🍦

On Tuesday, June 16, Monroe Park was packed with smiling faces as thousands of community members joined us for the second stop of the 10,000 Scoop Challenge tour. Together, we handed out 10,000 FREE scoops of Mayfield Original Moose Tracks Ice Cream and achieved our goal of raising $10,000 for Feed More.

With the help of our amazing supporters at Mayfield Dairy Farms, we kept the Moose Tracks ice cream flowing non-stop, all day long! The line was steady from 11 a.m. to 3 p.m., but everyone brought their patience, excitement, and appetite for ice cream.

None of it would have been possible without the amazing volunteers from Feed More, who jumped in to help scoop, greet guests, and keep the event running smoothly from start to finish.

We also loved welcoming a few familiar faces, including Nutsy and Nutasha from the Richmond Flying Squirrels, Kickaroo from the Richmond Kickers, local influencers, representatives from the City of Richmond, and news teams from WRIC-TV/ABC 8News and WTVR-TV/CBS 6 News.

If you grabbed a cone, snapped a photo, or shared a laugh with Tracks the Moose, we’d love to see it! Tag us in your photos and use #10KScoops so we can see your favorite moments from the day.

📸 See more sweet moments from Richmond on our Flickr!

On Thursday, June 11, we made our first stop of the 10,000 Scoop Challenge in Greensboro, North Carolina! We served up 10,000 FREE scoops of Mayfield Original Moose Tracks Ice Cream and raised $10,000 for The Salvation Army of Greensboro—all in one, hot summer afternoon. 

With our friends at Mayfield Dairy Farms by our side, we scooped our way through Center City Park in the heart of downtown Greensboro. It was sunny skies and 85° temperatures that practically called for a scoop (or maybe two or even three). 

A huge thank-you goes to the incredible volunteers from The Salvation Army, who helped keep the scoops coming and the smiles going all afternoon long. 

We also had a few special guests join the fun, including Doyle from the Greensboro Gargoyles, DJ from the Greensboro Groove, and familiar faces from WFMY-TV/News 2. 

We’d love to see your favorite moments if you joined us! Tag us in your photos and use #10KScoops so we can relive the memories. 

📸 See more sweet moments from Greensboro on our Flickr! 

Richmond, we’re headed your way!

The 10,000 Scoop Challenge is rolling into Virginia for our second stop of the tour, and we can’t wait to spend the day with you.

Join us on Tuesday, June 16, from 11 a.m. to 3 p.m. at Monroe Park (next to the Virginia Commonwealth University Campus) for an afternoon of fun, laughs, free ice cream, and most importantly, giving back.

We’re teaming up with Mayfield Dairy Farms® to serve 10,000 FREE scoops of Original Moose Tracks ice cream, all while raising awareness and support for Feed More, an organization working every day to fight hunger across Central Virginia.

What is the 10,000 Scoop Challenge?

The concept is simple, but the goal is ambitious.

In just four hours, we’re aiming to serve 10,000 scoops of Mayfield Dairy Farms Original Moose Tracks ice cream. For every scoop we hand out, we will donate $1 to Feed More to support local community initiatives.

That means every cone brings us one step closer to a $10,000 donation that will help support hunger-relief efforts throughout Richmond and Central Virginia so get in line for seconds, thirds… even fifths. We’re not counting calories!

Why Feed More?

Feed More serves as the hub of hunger relief across Central Virginia, providing meals, groceries, and critical resources to children, families, seniors, and individuals facing food insecurity. Through food distribution programs, community partnerships, and outreach efforts, their work helps thousands of people access the nourishment they need.

Feed More’s commitment to caring for neighbors aligns perfectly with what the 10,000 Scoop Challenge is all about: Creating moments of joy while making a meaningful difference.

Why Richmond?

Richmond has a little bit of everything—history, culture, creativity, and an incredible sense of community.

As Virginia’s capital city, it’s known for its historic landmarks and energetic neighborhoods, but it’s also a place that continues to grow, innovate, and bring people together. That community spirit makes Richmond the perfect stop for a day centered around generosity and connection.

While you’re in town, be sure to check out a few of our favorites:

• Monroe Park – Our event home and one of Richmond’s most beloved gathering spaces in the heart of the city.
• Virginia State Capitol – Designed by Thomas Jefferson, this iconic landmark offers a fascinating look into Virginia’s history.
• Maymont – A stunning historic estate featuring gardens, wildlife exhibits, and beautiful walking trails.
• The Canal Walk – A scenic route through downtown that highlights Richmond’s rich history and riverfront charm.
• Carytown – A lively district filled with local boutiques, restaurants, cafés, and one-of-a-kind shops.

What to Expect at the 10K Scoops Richmond Event

🎶 Live, family-friendly entertainment

😎 Local celebrity guests like television and media personalities, sports teams and mascots, community leaders and more

📸 Interactive content opportunities

🍦 Plenty of Mayfield Original Moose Tracks ice cream to go around

🤝 Opportunities to learn more about Feed More and the impact they make throughout Central Virginia

For event updates and additional details, be sure to visit our Facebook event page.

Bring your friends, bring your family, and come help us turn scoops into support for the Richmond community. Follow along on Instagram, Facebook, and TikTok to see highlights from Richmond and every stop along the way.

We’ll see you at Monroe Park! 🎉🍦

Hello, Greensboro! We’re kicking the 10,000 Scoop Challenge tour off in the Gate City, and you’re officially invited.

Join us on Thursday, June 11, from 11 a.m. to 3 p.m. as we team up with Mayfield Dairy Farms® to serve 10,000 FREE scoops of Original Moose Tracks ice cream—all in support of The Salvation Army of Greensboro.

Whether you’re a Greensboro native, a nearby neighbor, or simply passing through, stop by for an afternoon of free ice cream and community fun. Every scoop served helps support a great cause, so your sweet treat can do a little good, too.

What is the 10,000 Scoop Challenge?

The 10,000 Scoop Challenge is an ice cream social with a mission.

In just four hours, we will attempt to serve 10,000 free scoops of Mayfield Original Moose Tracks ice cream. For every scoop that we serve, we’ll donate $1 to The Salvation Army of Greensboro in hopes of serving 10,000 scoops and raising $10,000.

We’ll be scooping as fast as we can—but we’ll need Greensboro’s help to hit the mark, so invite your friends and family, and get in line for that second (or third!) cone. 😉

Why The Salvation Army of Greensboro?

A great event deserves a great community partner, and The Salvation Army of Greensboro was an easy choice.

For years, the organization has provided vital support and services to individuals and families throughout the area, helping meet immediate needs while creating pathways toward long-term stability. Their dedication to serving the community reflects the spirit of what the 10,000 Scoop Challenge is all about: Bringing people together and making a positive impact in the places we visit.

We’re honored to support their work and help shine a spotlight on the difference they make every day.

Why Greensboro?

There’s a reason Greensboro is our first stop of the year.

This city has a strong sense of community, a rich history, and a reputation for showing up when it matters. It’s a place where neighbors support neighbors, making it the perfect backdrop for an event centered around giving back.

Greensboro also happens to be full of places worth exploring while you’re in town. A few of our favorites include:

• Greensboro Science Center – A beloved family destination featuring an aquarium, zoo, and hands-on science exhibits.
• The International Civil Rights Center & Museum – A powerful destination that preserves and shares an important piece of American history.
• LeBauer Park – A vibrant downtown gathering space filled with public art, events, and family-friendly fun.
• The Bog Garden at Benjamin Park – A scenic boardwalk trail that showcases the natural beauty of North Carolina.
• Downtown Greensboro – Packed with local restaurants, craft breweries, shops, and plenty of reasons to stay awhile.

What to Expect at the 10K Scoops Greensboro Event

🎶 Family-friendly music

😎 Special guests, including local personalities, community leaders, city officials, sports teams, and more

📸 Photo-worthy moments and interactive experiences

🍦 All the Mayfield Original Moose Tracks ice cream you can imagine!

🤝 Opportunities to learn more about The Salvation Army and the work they do throughout Greensboro

For event updates and details, check out our Facebook event page.

Round up your friends, save the date, and come help us turn scoops into support for the Greensboro community. Follow along on the latest tour updates on Instagram, Facebook, and TikTok.

See you in Greensboro! 🎉🍦