10K Scoops Traverse City 2024: Rotary Square

June 21, 2024

Our second 10,000 Scoop Challenge event of 2024 was incredible! The team traveled up to Traverse City, MI, on Thursday, June 13, and of course we had to bring Cherry Moose Tracks to the Cherry Capital of the World! Moose Tracks partnered with Country Fresh to serve 10,000 scoops of FREE Country Fresh Cherry Moose Tracks and Original Moose Tracks Ice Cream and raise $10,000 for The Salvation Army of Traverse City.

The event took place in Rotary Square, which was surrounded by local businesses and located just a couple of blocks away from Lake Michigan. It was a gorgeous summer day – not too hot or cold to grab a free scoop of Cherry Moose Tracks and Original Moose Tracks. We had an amazing crowd from beginning to end and our wonderful volunteers from The Salvation Army of Traverse City were a huge help in scooping and handing out ice cream to all who joined.

We invited local celebrity scoopers like TV news reporters, city administrators, police officials and Coast Guard officers to help us hand out ice cream. The Traverse City Pit Spitters official mascot, Monty, joined our mascot, Tracks, and handed out goodies to the crowds. Speaking of goodies – We gave out exclusive merch like Cherry Moose Tracks bucket hats, friendship bracelets and Traverse City-themed stickers 🍒 The turnout was outstanding!

Did you have a chance to stop by and see us? Make sure you tag us in your photos and use the hashtag #10KScoops!

See more 10K Scoops photos on our Flickr!